/flutterflow-integrations

FlutterFlow and Mailchimp integration: Step-by-Step Guide 2024

Learn how to integrate FlutterFlow with Mailchimp in this step-by-step guide. Enhance your app's email marketing capabilities with easy integration instructions.

What is Mailchimp?

Mailchimp is a marketing automation platform and an email marketing service. It was established in 2001 and has now become one of the leading email marketing platforms, with millions of daily users. Mailchimp provides tools that help businesses design and share email campaigns, manage subscribers, and track campaign performance. It also offers features such as customizable templates, email automation, analytics, audience segmentation, and various integration options.

Matt Graham, CEO of Rapid Developers

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How to integrate FlutterFlow with Mailchimp?

Step-by-Step Guide on Integrating FlutterFlow with Mailchimp

 

Step 1: Set Up Your Mailchimp Account

 
  • Sign In/Sign Up: Visit Mailchimp and either log in to your existing account or set up a new one.
  • Create an Audience: Ensure you have an audience (also known as a list) set up in Mailchimp where you want to collect subscriber information.
 

Step 2: Generate Mailchimp API Key

 
  • Open Account: Navigate to your Mailchimp account.
  • Account Settings: Click on your profile in the bottom left and go to Account.
  • Extras > API keys: In the account settings page, click on Extras and then API keys.
  • Create A Key: Scroll down to Your API keys and click on Create A Key. Copy this key as you'll need it later.
 

Step 3: Set Up a Backend Service for Mailchimp Integration

 

FlutterFlow currently doesn't support direct integration with Mailchimp. Therefore, you need a backend service to handle API requests.

Option A: Using Firebase Cloud Functions

  • Set up Firebase: Make sure your FlutterFlow project is already connected to Firebase.
  • Install Firebase CLI: On your local machine, install the Firebase CLI if you haven't already.
  • Initialize Cloud Functions: Open your terminal and initialize Firebase Cloud Functions in your project directory:
    bash
      firebase init functions
    
  • Install Dependencies: Navigate to the functions directory and install necessary npm packages:
    bash
      cd functions
      npm install axios
    
  • Create Function: Open index.js or index.ts file in the functions directory and add the following code to create a function that communicates with Mailchimp:
    javascript
      const functions = require('firebase-functions');
      const axios = require('axios');
      exports.subscribeToMailchimp = functions.https.onRequest(async (req, res) => {
        const email = req.body.email;
        const apiKey = 'YOUR_MAILCHIMP_API\_KEY';
        const listId = 'YOUR_MAILCHIMP_LIST\_ID';
        const server = 'YOUR_MAILCHIMP_SERVER\_PREFIX';
        const url = `https://${server}.api.mailchimp.com/3.0/lists/${listId}/members/`;
        const data = {
          email\_address: email,
          status: 'subscribed'
        };
        const options = {
          headers: {
            'Authorization': `apikey ${apiKey}`,
            'Content-Type': 'application/json'
          }
        };
        try {
          const response = await axios.post(url, data, options);
          res.status(200).send(response.data);
        } catch (error) {
          res.status(500).send(error.response.data);
        }
      });
    
  • Deploy Functions: Deploy your function to Firebase:
    bash
      firebase deploy --only functions
    

Option B: Using External APIs

Alternatively, use a third-party service like Zapier or Integromat to connect FlutterFlow with Mailchimp through webhooks.

 

Step 4: Connect FlutterFlow with Your Backend Service

 
  • API Setup in FlutterFlow:
    • Go to Settings in your FlutterFlow project.
    • Navigate to API Calls section.
    • Click on + Add API Call.
    • Set the Request URL to the URL of your deployed Firebase Cloud Function or webhook URL.
    • Choose POST for the request type.
    • Add parameters for the email address as an application/json content type.
  • Define API Call in FlutterFlow:
    • In the API Calls page, add necessary parameters.
    • Map response fields (if necessary).
 

Step 5: Create a Subscription Form in Your FlutterFlow App

 
  • Design Your Form:
    • Drag and drop a form and input fields for user data (like email) onto your screen.
    • Add a button to submit the form.
  • Set Up On-Click Actions:
    • Select the submit button.
    • Go to properties panel and click on Actions.
    • Set up an action to call the API you configured earlier for the subscription.
    • Map the form input values to the API parameters.
 

Step 6: Test Your Integration

 
  • Run Your App: Start your FlutterFlow app and navigate to the subscription form you created.
  • Submit Form: Enter a test email and submit the form.
  • Verify Subscription: Check your Mailchimp audience to see if the email was successfully added.
 

This detailed guide should help you effectively integrate your FlutterFlow application with Mailchimp to manage your email subscribers.

FlutterFlow and Mailchimp integration usecase

Scenario:
A fitness startup wants to foster community engagement and keep their members updated on the latest classes, events, and promotions. They decide to create a mobile app and web portal using FlutterFlow, making it easy for their users to sign up and receive notifications. To streamline their email marketing efforts, they integrate FlutterFlow with Mailchimp, automatically adding new users to their mailing list and sending targeted campaigns based on user preferences.

Solution: Integrating FlutterFlow with Mailchimp

App and Landing Page Creation:

  • The startup utilizes FlutterFlow to build a robust mobile app and web version, including signup forms where users can enter their contact details and preferences for classes, events, and promotions.

Setting Up the Integration:

  • The tech team installs the Mailchimp API integration within FlutterFlow and configures it using their Mailchimp API key.
  • They establish workflows in FlutterFlow that activate upon form submission in the app or on the web portal.

Data Sync Workflow:

  • When a new user signs up, the pre-configured workflow triggers automatically.
  • The collected data (e.g., name, email, class preferences) is sent to Mailchimp through the configured API actions.
  • A new subscriber is created in Mailchimp with the provided information, and the user is tagged or categorized based on their preferences.

Email Marketing via Mailchimp:

  • The marketing team sets up automated email campaigns, sequences, and newsletters in Mailchimp tailored to various user segments.
  • They can target users with personalized content regarding specific classes, events, or promotions, enhancing user engagement.

Monitoring and Analytics:

  • The integration allows seamless tracking of email open rates, click rates, and user interactions within Mailchimp.
  • The startup can analyze the effectiveness of their email campaigns and make data-driven decisions to optimize future communications.

Benefits:

  • Efficiency: Automated processes save time and reduce errors in user data collection and email list management.
  • Centralized Data: All user information and preferences are stored in Mailchimp, providing a unified database for targeted email campaigns.
  • Personalized Communication: The seamless integration allows for highly personalized email content based on individual user preferences and behaviors.
  • Data Insights: Access to detailed campaign analytics in Mailchimp helps the startup understand user engagement and improve their outreach strategies.

Conclusion:
By integrating FlutterFlow with Mailchimp, the fitness startup is able to streamline their engagement efforts, ensuring that users receive relevant and timely updates. This automation boosts user satisfaction, fosters a sense of community, and drives higher engagement with the startup's offerings.

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