The custom CRM app by Rapid Dev streamlined client operations, reduced errors, and improved communication, product visibility, and inventory management, while its scalable, user-friendly design supported future growth and earned high praise from staff.
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The client required a custom CRM solution to manage, automate, and streamline their growing operations, as their reliance on spreadsheets and emails became inefficient and error-prone. Key challenges included the need for real-time inventory visibility, a public product display, and complex pricing calculations that accounted for international variables, all of which traditional CRM systems failed to address. Additionally, they faced issues with internal staff access to pricing and deals, as well as inefficient communication between buyers and suppliers. These challenges led the client to seek a tailored CRM solution that could meet their unique business needs and support future growth.
To address the client's unique challenges, Rapidev developed a custom CRM software solution tailored to meet their specific business needs. This bespoke system was designed to manage, automate, and streamline all aspects of the client's operations, from customer interactions to internal processes.
Here are the key features of the solution:
The web app was developed and launched on time, meeting the project's scope and requirements. The custom CRM app significantly improved the client's operations, enhancing efficiency, visibility, and customer satisfaction. By centralizing processes and automating tasks, the CRM system reduced errors and freed up staff to focus on higher-value activities. Internal staff praised the app's user-friendly interface and how it simplified their daily tasks.
The app's public product display increased visibility and engagement with customers and partners, while real-time inventory management reduced downtime and improved customer satisfaction. Internal staff have embraced the app, appreciating its user-friendly interface and the way it simplifies their daily tasks. Enhanced team and supplier communication led to faster response times and fewer delays. Customizable features allowed the app to integrate with existing tools and adapt to changing needs. Designed for scalability, the CRM app provided a robust foundation for future growth.
Additionally, the app featured a smart calculator with multilingual support in English and Thai, broadening accessibility and usability. This enhanced user experience and operational efficiency by ensuring accurate and convenient multilingual inputs.
These enhancements have enabled the client to expand into new markets, doubling their countries of operation by adding four new countries. The automated pricing and multilingual capabilities reduced operation time for each listing and deal closing by 60%, allowing the same sales staff to handle double the number of deals. Buyers can now access all details easily without needing to contact the staff, further streamlining the process.
Overall, the app transformed the client's operations, strengthened customer relationships, and positioned them for continued success.
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