How to Integrate Google Jobs Structured Data in Bubble

Google for Jobs requires specific structured data in JSON-LD format on each job listing page. Required fields include: title, description, datePosted, hiringOrganization (name, sameAs), and jobLocation (addressLocality, addressRegion, addressCountry). Recommended fields include: baseSalary, employmentType, validThrough, and identifier. Each job listing page must have exactly one JobPosting schema. The markup must be on the publicly accessible page, not behind login walls.

On your job detail page (which should have type Job or JobListing as its page type), add an HTML element. Inside it, create a script tag with type application/ld+json. Use Bubble's Insert Dynamic Data to populate each field from the current page's Job record. The JSON-LD structure wraps the job data in a specific schema format that Google's crawler can parse. Make sure to escape any special characters in dynamic text fields to keep the JSON valid.

1<script type="application/ld+json">
2{
3  "@context": "https://schema.org/",
4  "@type": "JobPosting",
5  "title": "Current Page Job's title",
6  "description": "Current Page Job's description",
7  "datePosted": "Current Page Job's Created Date:formatted as YYYY-MM-DD",
8  "validThrough": "Current Page Job's expiry_date:formatted as YYYY-MM-DD",
9  "employmentType": "Current Page Job's employment_type",
10  "hiringOrganization": {
11    "@type": "Organization",
12    "name": "Current Page Job's company_name",
13    "sameAs": "Current Page Job's company_url"
14  },
15  "jobLocation": {
16    "@type": "Place",
17    "address": {
18      "@type": "PostalAddress",
19      "addressLocality": "Current Page Job's city",
20      "addressRegion": "Current Page Job's state",
21      "addressCountry": "Current Page Job's country"
22    }
23  },
24  "baseSalary": {
25    "@type": "MonetaryAmount",
26    "currency": "USD",
27    "value": {
28      "@type": "QuantitativeValue",
29      "value": "Current Page Job's salary",
30      "unitText": "YEAR"
31    }
32  }
33}
34</script>

Publish your app and open a job detail page in your browser. Copy the full page URL. Go to Google's Rich Results Test at search.google.com/test/rich-results. Paste your URL and click Test URL. Google will crawl the page and report whether your JobPosting markup is valid. Fix any errors shown — common issues include missing required fields, invalid date formats, and unescaped special characters in the description. Also test with Google's Schema Markup Validator at validator.schema.org for additional checks.

For your job listings to appear in Google Jobs, Google's crawler must be able to access them. Make sure your job detail pages are not behind authentication — they must be publicly accessible. Add your job pages to your sitemap. If you have a sitemap.xml, include URLs for all active job listings. In Bubble, you can create a dynamic sitemap using a backend workflow or an API endpoint that lists all job page URLs. Also add a jobs index page that links to all individual job listings so Google can discover them through internal links.

Google supports specific employmentType values: FULL_TIME, PART_TIME, CONTRACTOR, TEMPORARY, INTERN, VOLUNTEER, PER_DIEM, OTHER. Store this as an Option Set or text field on your Job Data Type. For remote jobs, add jobLocationType with value TELECOMMUTE in the structured data and include applicantLocationRequirements specifying which countries or regions the job is available in. This helps your remote job listings appear when users filter by remote work in Google Jobs.