To integrate Planoly with Lovable, create Supabase Edge Functions that authenticate using Planoly's API token, then proxy API calls for media scheduling, profile analytics, and grid preview data. Store your API credentials in Cloud Secrets to build visual Instagram content planning tools and scheduling dashboards in Lovable.
Build Instagram Visual Planning and Scheduling Tools in Lovable with Planoly
Instagram content teams rely on visual planning to maintain a cohesive grid aesthetic. Planoly is the tool built specifically for this workflow — its drag-and-drop grid preview shows exactly how your next posts will look on your Instagram profile before they go live. For teams managing multiple brands or integrating their Instagram content calendar into a broader marketing dashboard, building a custom Lovable application connected to Planoly's API gives you total control over the planning workflow without being locked into Planoly's own interface.
Planoly's API is centered around Instagram and Pinterest profiles, media uploads, scheduled posts, and analytics. The core objects you work with are profiles (your connected Instagram and Pinterest accounts), posts (media items with captions and scheduled times), and stories. The API uses token-based authentication — after generating an API token from your Planoly account settings, all calls are authenticated with a Bearer header. This is simpler than OAuth2 flows and makes the integration faster to set up.
The most compelling use case for a Planoly integration in Lovable is a unified content calendar that shows your Instagram grid alongside your other marketing activities — blog posts, email sends, ad launches. This guide covers generating your API token, storing it securely in Cloud Secrets, creating a proxy Edge Function, and building a visual grid preview dashboard that your content team will actually prefer over Planoly's native app.
Integration method
Planoly integration in Lovable uses Supabase Edge Functions that authenticate using Planoly's API token via Bearer authorization headers. The Edge Functions proxy all requests to the Planoly API, keeping your API credentials encrypted in Cloud Secrets and accessible only server-side via Deno.env.get(). React components in your Lovable app fetch scheduling and analytics data through these Edge Functions without any credential exposure to the browser.
Prerequisites
- A Planoly account with at least one connected Instagram or Pinterest profile
- A Planoly API token — generated from your Planoly account settings under Account → API Access (available on Solo and above plans)
- A Lovable project with Lovable Cloud enabled
- At least a few scheduled or published posts in Planoly to display in your dashboard
- Basic understanding of how REST APIs work, as you will be passing path parameters and query strings to the Planoly API through your Edge Function
Step-by-step guide
Generate your Planoly API token
Generate your Planoly API token
Log in to your Planoly account at planoly.com and navigate to your account settings. Click on your profile icon in the top right corner, then select 'Account Settings' from the dropdown menu. In the Account Settings page, look for the 'API Access' or 'Developer' section — if you do not see it, you may need to be on a Solo plan or above, as Planoly restricts API access to paid plan users. In the API Access section, click 'Generate API Token' or 'Create New Token'. Give your token a descriptive name like 'Lovable Integration' so you can identify it later if you need to revoke it. Copy the generated token immediately and store it somewhere safe — Planoly may only show it once in full. This token does not expire automatically but can be revoked from the same settings page at any time. The token authenticates all API calls as your account, so treat it with the same care as a password. Do not paste it into Lovable's chat, commit it to GitHub, or include it in any frontend code — it belongs exclusively in Cloud Secrets. If you manage multiple brands, each brand profile uses the same API token but different profile IDs in API calls.
Pro tip: Planoly's API documentation is available at developers.planoly.com. Review the available endpoints and rate limits before building your integration to understand what data you can access.
Expected result: You have a Planoly API token copied and ready to store in Cloud Secrets.
Store the Planoly API token in Cloud Secrets
Store the Planoly API token in Cloud Secrets
In your Lovable project, open the Cloud tab by clicking '+' next to the Preview panel, then navigate to the Secrets section. Click 'Add Secret' and create a new secret named PLANOLY_API_TOKEN with your API token as the value. This is the only credential required for Planoly's API — unlike OAuth2-based tools, Planoly uses a single static token that serves as both authentication and authorization. The token is encrypted at rest in Lovable's Cloud Secrets store, which is protected by SOC 2 Type II and ISO 27001:2022 certifications and never accessible from client-side browser code. Lovable's automated security layer blocks approximately 1,200 hardcoded API keys per day from being accidentally included in application code — storing your token here rather than anywhere in the codebase ensures this protection applies to your integration. You may also want to add PLANOLY_PROFILE_ID as a second secret containing your default Instagram profile's numeric ID, which you can find by calling the Planoly API's profile listing endpoint after your Edge Function is deployed. Storing the profile ID as a secret rather than hardcoding it makes your application easier to update if you connect additional profiles.
Pro tip: If you manage multiple Instagram profiles in Planoly, you can store comma-separated profile IDs in a PLANOLY_PROFILE_IDS secret and parse them in your Edge Function to enable multi-profile filtering.
Expected result: PLANOLY_API_TOKEN is stored in Cloud Secrets and ready for use in Edge Functions.
Create the Planoly API proxy Edge Function
Create the Planoly API proxy Edge Function
Ask Lovable to create a Supabase Edge Function called planoly-api that proxies requests to the Planoly API. The Edge Function should read the API token from Deno.env.get('PLANOLY_API_TOKEN'), accept a path and optional query parameters in the request body, construct the full URL using the Planoly API base URL (https://api.planoly.com/), forward the request with an Authorization: Bearer header, and return the API response to the calling React component. The function should handle both GET and POST requests to support both read operations (fetching posts and analytics) and write operations (scheduling new posts). Include standard CORS headers so the function works from your Lovable frontend. Key Planoly API paths to support include /users/me for account info, /profiles for listing connected profiles, /posts for fetching and creating scheduled posts, and /analytics for performance data. The function should also accept an HTTP method parameter so the same proxy can handle GET, POST, PUT, and DELETE operations without creating multiple Edge Functions. Make the path validation strict — only allow paths that start with expected Planoly API resources to prevent the proxy from being used to make requests to unintended external services.
Create a Supabase Edge Function called planoly-api that accepts a path, method (default GET), and optional body in the request JSON. Read PLANOLY_API_TOKEN from Deno.env.get(). Build the full URL as https://api.planoly.com/{path} and forward the request with Authorization: Bearer token header. Return the Planoly API response. Support GET and POST methods. Handle errors with descriptive messages.
Paste this in Lovable chat
1import { serve } from "https://deno.land/std@0.168.0/http/server.ts";23const corsHeaders = {4 "Access-Control-Allow-Origin": "*",5 "Access-Control-Allow-Headers": "authorization, x-client-info, apikey, content-type",6};78const ALLOWED_PATHS = ["users", "profiles", "posts", "analytics", "stories"];910serve(async (req) => {11 if (req.method === "OPTIONS") return new Response("ok", { headers: corsHeaders });1213 try {14 const apiToken = Deno.env.get("PLANOLY_API_TOKEN");15 if (!apiToken) throw new Error("PLANOLY_API_TOKEN not configured");1617 const { path, method = "GET", body: requestBody, params } = await req.json();18 if (!path) throw new Error("path is required");1920 const topLevel = path.split("/")[0];21 if (!ALLOWED_PATHS.includes(topLevel)) {22 throw new Error(`Path not allowed: ${topLevel}`);23 }2425 const url = new URL(`https://api.planoly.com/${path}`);26 if (params) {27 Object.entries(params as Record<string, string>).forEach(([k, v]) => {28 url.searchParams.set(k, v);29 });30 }3132 const fetchOptions: RequestInit = {33 method,34 headers: {35 "Authorization": `Bearer ${apiToken}`,36 "Content-Type": "application/json",37 },38 };3940 if (requestBody && method !== "GET") {41 fetchOptions.body = JSON.stringify(requestBody);42 }4344 const response = await fetch(url.toString(), fetchOptions);45 const data = await response.json();4647 if (!response.ok) {48 throw new Error(data.message || `Planoly API error: ${response.status}`);49 }5051 return new Response(JSON.stringify(data), {52 headers: { ...corsHeaders, "Content-Type": "application/json" },53 });54 } catch (error) {55 return new Response(56 JSON.stringify({ error: error.message }),57 { status: 500, headers: { ...corsHeaders, "Content-Type": "application/json" } }58 );59 }60});Pro tip: Test your Edge Function immediately after deployment by calling it with path set to 'users/me'. If you get a valid user profile back, authentication is working correctly.
Expected result: The planoly-api Edge Function is deployed and successfully returns Planoly data when called with valid paths.
Fetch profile and post data to build the grid preview
Fetch profile and post data to build the grid preview
With the Edge Function working, ask Lovable to build a React component that fetches your connected Instagram profile data and scheduled posts to display a visual grid preview. First call the Edge Function with path 'profiles' to get a list of all connected profiles and their IDs, then call 'posts' with your profile ID and a status parameter to fetch both published and scheduled posts. Planoly returns post objects with image URLs, captions, scheduled times, and engagement metrics for published posts. The grid component should display posts in a 3-column layout that matches Instagram's profile grid appearance. Scheduled posts should show a clock icon overlay and their scheduled time. Published posts should show engagement numbers on hover. For the visual grid layout, use CSS grid with equal square cells — request square aspect ratio cards with object-fit: cover for the post images to maintain the Instagram aesthetic. The component should be responsive, collapsing to a 2-column layout on mobile. When a user clicks any post in the grid, open a slide-out panel or modal showing the full caption, all engagement metrics, scheduled or published date and time, and any comments for published posts. This detail panel gives the content team quick access to post performance without leaving your application.
Build an Instagram grid preview component that calls my planoly-api Edge Function. First fetch profiles to get the first profile's ID, then fetch posts for that profile with both published and scheduled status. Display them in a 3-column square grid like Instagram's profile page. Show scheduled posts with a semi-transparent overlay and the scheduled time. Show published posts normally. On hover show a quick stats bar with likes and comments. On click open a modal with the full post details and all metrics.
Paste this in Lovable chat
Pro tip: Planoly returns image URLs that may be hosted on their CDN. These URLs can expire, so do not cache them in your Supabase database. Always fetch fresh post data from the API when displaying the grid.
Expected result: A visual Instagram grid preview component displays published and scheduled posts from Planoly with hover effects and click-through detail views.
Add analytics and scheduling features
Add analytics and scheduling features
Extend your Planoly dashboard with post performance analytics and basic scheduling capability. For analytics, call the Edge Function with path 'analytics/posts' and pass your profile ID and a date range to get per-post engagement metrics for published content. Display these metrics in a sortable table or card grid format alongside the post thumbnails, showing likes, comments, saves, reach, and engagement rate for each post. For scheduling new posts, create a simple form in Lovable that accepts an image URL (from Supabase Storage or another source), a caption, and a scheduled date and time. The Edge Function POST to 'posts' with the profile ID, media URL, caption, and scheduled_at timestamp in ISO 8601 format. Include proper error handling for scheduling failures — Planoly may reject posts missing required fields or scheduled too close to the current time. For best results with the analytics data, add a comparison view that shows this period versus the previous period, calculating the percentage change for each metric. This gives content managers immediate visibility into whether their performance is trending up or down. For teams managing complex multi-brand Instagram strategies, RapidDev can help design a more sophisticated scheduling and analytics architecture.
Add two features to my Planoly dashboard. First, create an analytics tab that calls my planoly-api Edge Function with path analytics/posts and shows a table of the last 30 published posts sorted by engagement rate, with thumbnail, caption excerpt, post date, likes, comments, saves, and engagement rate columns. Second, add a schedule button that opens a modal form for scheduling a new post — fields for image URL, caption, profile selector, and date/time picker. On submit, POST to my planoly-api Edge Function to create the scheduled post and refresh the grid.
Paste this in Lovable chat
Pro tip: Instagram has specific requirements for scheduled posts through third-party tools. Make sure image URLs are publicly accessible before scheduling — Planoly needs to download the image to upload it to Instagram.
Expected result: The dashboard includes a functional analytics view showing post performance metrics and a working post scheduling modal that creates new scheduled posts in Planoly.
Common use cases
Visual Instagram grid preview and content calendar
Display an interactive 3-column Instagram grid preview showing your last 9 published posts alongside your next 9 scheduled posts. Drag to reorder scheduled posts and visualize how different sequencing affects the overall grid aesthetic before any content goes live.
Build an Instagram grid planner that fetches my published and scheduled posts from the Planoly API via my Edge Function. Display them in a 3-column grid layout that mimics the Instagram profile view. Show published posts in normal color and scheduled posts with a slight overlay and their scheduled time. Let me click a scheduled post to see its caption and scheduled date. Fetch the 18 most recent and upcoming posts.
Copy this prompt to try it in Lovable
Multi-profile content scheduling dashboard
Show a weekly content calendar across all connected Instagram and Pinterest profiles in Planoly. Display each day's scheduled posts per profile in a calendar view, with thumbnail previews and scheduled times, helping content managers see their entire publishing schedule at a glance.
Create a content calendar page that calls my Planoly Edge Function to fetch scheduled posts for all connected profiles for the next 14 days. Display a calendar grid with columns for each day and rows for each profile. Show post thumbnail thumbnails in each cell with the scheduled time. Allow clicking a post to open a detail modal with the full caption and media preview.
Copy this prompt to try it in Lovable
Post performance analytics tracker
Track which types of Instagram posts drive the most engagement by pulling analytics data from Planoly for published posts. Compare reach, likes, comments, and saves across different content categories, helping teams identify what visual styles and topics resonate with their audience.
Build a post performance analytics page that fetches published post analytics from my Planoly Edge Function. Show a table with each post's thumbnail, caption excerpt, publish date, likes, comments, saves, and reach. Add a sort control to order by engagement rate descending. Display an average engagement rate card at the top comparing this month to last month.
Copy this prompt to try it in Lovable
Troubleshooting
Edge Function returns 401 Unauthorized despite the correct API token being stored in Cloud Secrets
Cause: The secret name in Deno.env.get() does not exactly match the name used when creating the secret in Cloud Secrets, or the token was entered with extra whitespace when saved.
Solution: In the Cloud tab → Secrets panel, verify the secret name is exactly PLANOLY_API_TOKEN with no extra spaces or characters. Delete and re-add the secret if needed, pasting the token carefully to avoid whitespace. Also verify in the Edge Function code that the secret name string in Deno.env.get() matches exactly.
Post images load correctly in development but show broken image icons in the deployed app
Cause: Planoly CDN image URLs may include time-limited signatures or the images may not be served with CORS headers that allow cross-origin loading from your deployed domain.
Solution: Fetch image data through your Edge Function rather than using direct image URLs from Planoly in img src attributes, or configure your React components to handle image loading errors gracefully with a fallback placeholder. For persistent image storage, download and re-upload post images to Supabase Storage when syncing post data.
The posts endpoint returns an empty array even though posts exist in the Planoly dashboard
Cause: The profile ID being passed to the posts endpoint is incorrect, or the status filter parameter is not matching the posts you expect to see.
Solution: First call the 'profiles' endpoint with your Edge Function to get the exact numeric profile IDs for your connected accounts. Then query posts using those exact IDs. Try calling without a status filter first to see all posts regardless of status, then add filters once you confirm the base call works.
CORS error appears in the browser console when the Lovable frontend tries to load post data
Cause: The React component is attempting to call the Planoly API directly from the browser rather than through the Edge Function proxy.
Solution: Audit the React component's fetch calls and confirm all requests go to your Supabase Edge Function URL (https://your-project.supabase.co/functions/v1/planoly-api) rather than directly to api.planoly.com. The Edge Function handles CORS by including the appropriate headers in its responses.
Best practices
- Store your Planoly API token in Cloud Secrets with a descriptive name and never include it in frontend code, chat history, or GitHub commits — Planoly tokens have broad account access
- Validate the path parameter in your proxy Edge Function against an allowlist of legitimate Planoly API resource names before forwarding requests
- Cache post and analytics data in your Supabase database with a 30-minute TTL since Planoly data does not update in real time, reducing API calls and improving dashboard load times
- Handle image loading errors gracefully in your grid component with placeholder images, since Planoly CDN URLs can occasionally be slow or temporarily unavailable
- When scheduling posts via the API, always validate that the scheduled_at time is at least 10 minutes in the future — Planoly rejects posts scheduled too close to the current time
- Use the profile listing endpoint at startup to dynamically discover connected profiles rather than hardcoding profile IDs, making your integration resilient to profile changes
- Display the last-updated timestamp on your dashboard so users know how fresh the data is, especially important since Planoly analytics data has a processing delay of several hours
Alternatives
SocialBee is a multi-platform scheduling tool with category-based content recycling for teams posting across many networks, while Planoly is purpose-built for Instagram and Pinterest with a visual grid planning focus.
Sendible targets agencies managing many client social accounts with client reporting and white-labeling, while Planoly focuses on the visual content planning experience for brands that prioritize Instagram aesthetics.
Sprout Social is an enterprise platform with social listening and team inbox management, while Planoly is a specialized visual planner designed around Instagram's grid layout and content aesthetic.
Frequently asked questions
Does Planoly's API support all plan levels or only paid plans?
Planoly API access is generally available only on paid plans (Solo and above). The free plan does not include API access. If you are on the free plan and need API access, you will need to upgrade. Contact Planoly support to confirm API availability for your specific plan before setting up the integration.
Can I use Planoly's API to actually publish posts to Instagram or only schedule them?
The Planoly API can create scheduled posts that Planoly then publishes to Instagram at the scheduled time. Planoly handles the actual Instagram publishing on your behalf using its connected business account credentials. Direct auto-publishing requires a connected Instagram Business account, while personal accounts may only support push notifications reminding you to post manually.
How do I get the profile ID I need to pass to the posts and analytics endpoints?
Call your planoly-api Edge Function with path set to 'profiles' immediately after deploying it. The response will list all Instagram and Pinterest profiles connected to your Planoly account, each with a numeric ID. Use these IDs in subsequent API calls. You can also store your primary profile ID as a PLANOLY_PROFILE_ID secret in Cloud Secrets to avoid hardcoding it.
Why does my grid preview show posts in a different order than the Planoly app?
The sort order of posts depends on the sorting parameters you pass to the posts endpoint. By default, the API may return posts in a different order than the visual grid in Planoly's native app. Pass a sort parameter specifying scheduled_at or created_at in descending order to match the visual planner's default display order.
Is it possible to upload images directly through the Planoly API from my Lovable app?
Planoly's API typically accepts image URLs rather than direct binary uploads, meaning the image must be publicly accessible before scheduling. Store your images in Supabase Storage with public bucket permissions, then pass the public URL to the Planoly API when creating a post. Supabase Storage supports images up to 2 GB and provides CDN-backed URLs suitable for Planoly's media requirements.
Talk to an Expert
Our team has built 600+ apps. Get personalized help with your project.
Book a free consultation